[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.dentalia.sk\/seo-alebo-zaklad-zviditelnenia-a-rastucej-navstevnosti-vasho-webu\/#Article","mainEntityOfPage":"https:\/\/www.dentalia.sk\/seo-alebo-zaklad-zviditelnenia-a-rastucej-navstevnosti-vasho-webu\/","headline":"SEO alebo z\u00e1klad zvidite\u013enenia a rast\u00facej n\u00e1v\u0161tevnosti V\u00e1\u0161ho webu","name":"SEO alebo z\u00e1klad zvidite\u013enenia a rast\u00facej n\u00e1v\u0161tevnosti V\u00e1\u0161ho webu","description":"Ak ste majite\u013eom a prev\u00e1dzkovate\u013eom webovej str\u00e1nky a z\u00e1le\u017e\u00ed v\u00e1m na jej \u00faspechu v podobe vidite\u013enosti a zvy\u0161uj\u00facej sa n\u00e1v\u0161tevnosti, ur\u010dite mus\u00edte by\u0165 obozn\u00e1men\u00ed s pojmom optimaliz\u00e1cia pre internetov\u00e9 vyh\u013ead\u00e1va\u010de alebo skratkou SEO (Search Engine Optimization). Ide o zhrnutie mno\u017estva \u00fakonov, ktor\u00fdch \u00falohou je dosiahnu\u0165 zvidite\u013enenie va\u0161ej webovej str\u00e1nky v internetov\u00fdch vyh\u013ead\u00e1va\u010doch a dosiahnu\u0165 t\u00fdm […]","datePublished":"2019-05-01","dateModified":"2024-02-21","author":{"@type":"Person","@id":"https:\/\/www.dentalia.sk\/author\/#Person","name":"","url":"https:\/\/www.dentalia.sk\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/86b519ae28c05e7834416117bec12e679aa78b8940db1f26d4a52ad5648f8c3a?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/86b519ae28c05e7834416117bec12e679aa78b8940db1f26d4a52ad5648f8c3a?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"dentalia.sk","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.dentalia.sk\/wp-content\/uploads\/img_a307372_w16590_t1571411697.jpg","url":"https:\/\/www.dentalia.sk\/wp-content\/uploads\/img_a307372_w16590_t1571411697.jpg","height":0,"width":0},"url":"https:\/\/www.dentalia.sk\/seo-alebo-zaklad-zviditelnenia-a-rastucej-navstevnosti-vasho-webu\/","about":["N\u00e1kupy"],"wordCount":433,"articleBody":" Ak ste majite\u013eom a prev\u00e1dzkovate\u013eom webovej str\u00e1nky a z\u00e1le\u017e\u00ed v\u00e1m na jej \u00faspechu v podobe vidite\u013enosti a zvy\u0161uj\u00facej sa n\u00e1v\u0161tevnosti, ur\u010dite mus\u00edte by\u0165 obozn\u00e1men\u00ed s pojmom optimaliz\u00e1cia pre internetov\u00e9 vyh\u013ead\u00e1va\u010de alebo skratkou SEO (Search Engine Optimization). Ide o zhrnutie mno\u017estva \u00fakonov, ktor\u00fdch \u00falohou je dosiahnu\u0165 zvidite\u013enenie va\u0161ej webovej str\u00e1nky v internetov\u00fdch vyh\u013ead\u00e1va\u010doch a dosiahnu\u0165 t\u00fdm vy\u0161\u0161iu n\u00e1v\u0161tevnos\u0165 v\u00e1\u0161ho webu, a to konkr\u00e9tne prisp\u00f4soben\u00edm sa v\u0161etk\u00fdm on-page ako aj off-page faktorom, s \u010d\u00edm v\u00e1m m\u00f4\u017eu pom\u00f4c\u0165 seo faktory SEOlight.sk. Pod t\u00fdmi off-page si predstav\u00edme \u00fakony vykon\u00e1van\u00e9 mimo va\u0161ej webovej str\u00e1nky, teda napr\u00edklad tvorbu a n\u00e1sledn\u00e9 umiestnenie sp\u00e4tn\u00fdch odkazov na extern\u00e9 weby, pri\u010dom v\u0161ak mo\u017eno o nie\u010do prioritnej\u0161ie je venovanie pozornosti on-page faktorom do podoby, aby sa dokonale prisp\u00f4sobili algoritmu h\u013eadac\u00edch robotov. T\u00fdm p\u00e1dom konkr\u00e9tnu webov\u00fa str\u00e1nku internetov\u00e9 vyh\u013ead\u00e1va\u010de uznaj\u00fa za kvalitn\u00fa a relevantn\u00fa k h\u013eadan\u00e9mu v\u00fdrazu pre u\u017e\u00edvate\u013ea, \u010d\u00edm ju posun\u00fa na popredn\u00e9 v\u00fdsledky h\u013eadania a tento efekt bude ma\u0165 logicky ve\u013emi podstatn\u00fd v\u00fdznam pre zvy\u0161uj\u00facu sa n\u00e1v\u0161tevnos\u0165 danej str\u00e1nky, na ktorej tak s vysokou pravdepodobnos\u0165ou za\u010dn\u00fa vznika\u0165 po\u017eadovan\u00e9 konverzie (napr. vytvorenie objedn\u00e1vky, vyplnenie dotazn\u00edka, prihl\u00e1senie sa k odberu novinek, at\u010f).  \u00dakony orietnuj\u00face sa na on-page tak m\u00f4\u017eeme ozna\u010di\u0165 ako tvorbu, \u00fapravu, prezent\u00e1ciu \u010di v\u0161etky n\u00e1stroje, ktor\u00e9 sa bud\u00fa vykon\u00e1va\u0165 na va\u0161ej str\u00e1nke do fin\u00e1lnej podoby, ktor\u00e1 bude \u010do najlep\u0161ie zodpoveda\u0165 krit\u00e9ri\u00e1m internetov\u00fdch vyh\u013ead\u00e1va\u010dov, \u010d\u00edm ju bud\u00fa dr\u017ea\u0165, respekt\u00edve pos\u00fava\u0165 na st\u00e1le vidite\u013enej\u0161ie miesta v h\u013eadan\u00ed. Ide\u00e1lnym cie\u013eom je tak dosiahnu\u0165 \u010do najvy\u0161\u0161ie mo\u017en\u00e9 umiestnenie, kedy vyh\u013ead\u00e1va\u010d u\u017e\u00edvate\u013eovi na z\u00e1klade h\u013eadan\u00e9ho v\u00fdrazu posunie medzi prv\u00fdmi odkaz takisto na va\u0161u konkr\u00e9tnu webov\u00fa str\u00e1nku. Je v\u0161ak nutn\u00e9 si uvedomi\u0165, \u017ee na tomto poli je obrovsk\u00e1 konkurencia, \u010do v\u0161ak neznamen\u00e1, \u017ee optimaliz\u00e1cia nebude ma\u0165 efekt. Pr\u00e1ve naopak, st\u00e1va sa neodmyslite\u013enou s\u00fa\u010das\u0165ou \u00faspechu, minim\u00e1lne v miere, \u017ee aj ke\u010f v\u00e1\u0161 web nebude umiestnen\u00fd ako prv\u00fd, dosiahne sol\u00eddnu a vidite\u013enej\u0161iu prie\u010dku.                                                                                                                                                                                                                                                                                                                                                                                                 "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"SEO alebo z\u00e1klad zvidite\u013enenia a rast\u00facej n\u00e1v\u0161tevnosti V\u00e1\u0161ho webu","item":"https:\/\/www.dentalia.sk\/seo-alebo-zaklad-zviditelnenia-a-rastucej-navstevnosti-vasho-webu\/#breadcrumbitem"}]}]